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Analytics brings supported accounts in one advertiser group into a shared reporting view. Start by checking the group and date range before comparing numbers or following an alert.

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Open the right view

  1. Go to Monitor > Analytics.
  2. If you see Set up an advertiser group to see analytics, create a group first.
  3. Select the intended advertiser group.
  4. Choose a date preset or custom range and use Apply when shown.
  5. Check for missing-account or incomplete-data messages before reading totals.
Analytics empty state requesting an advertiser group

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Interpret the report

The dashboard’s reporting design includes summary cards for spend, revenue, blended ROAS, purchases and purchase cost, plus platform and campaign breakdowns. Use available chart/table controls to inspect the numbers behind trends. The campaign table helps you locate the individual campaigns contributing to a result. Search for a campaign rather than inferring its performance from an account-wide total.

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Investigate before acting

Check targets in the advertiser group before interpreting performance alerts. A missing metric is different from a measured zero. If a source failed to load, treat combined totals as incomplete. For an explanation of a specific KPI, use Investigate KPI alerts with AI. If Analytics and a platform dashboard disagree, follow metric comparison checks before drawing conclusions about performance.